Become a Sponsor

Connect with the People Who Shape Chicago

Elevate Your Brand with Purpose

Sponsor WBEZ and Vocalo

Through compelling content, WBEZ and Vocalo inform, inspire, enrich and entertain a diverse audience. This quality binds the passion our community feels for us and extends to the sponsors who support us.

Partner with us to be a brand preferred and shared with others.

Modern Audio With Timeless Appeal

  • As Chicago’s source for news, talk and entertainment from NPR® and other top‑quality public media producers, WBEZ and Vocalo reflect the rhythms of the region.
  • WBEZ accompanies news and culture seekers throughout the day at their convenience with a click, voice command, download or dial turn.
Programming on WBEZ and Vocalo

Sponsors Get Results

87%

of listeners take action in response to a public radio sponsorship message

74%

of listeners hold a more positive opinion of a company that supports public radio

72%

of listeners prefer to purchase products and services from public radio sponsors

Source: Kantar, NPR State of Sponsorship Survey, March 2022

WBEZ Chicago Audience

WBEZ Inspires People Who Influence Personal and Professional Networks

A highly engaged audience gaining content to inform their decisions and inspiration to fuel their creativity

Educated
They prioritize higher education and lifelong learning

Influential
They drive trends among corporate and social networks

Affluent
With discretionary income, they have immense purchasing power

Cultural
Passionate about the arts, they find inspiration at cultural events

Community-Minded
They lead and participate in community initiatives

How Sponsorship Works

  1. We create engaging and unique messaging based on your needs
  2. Our highly engaged audience receives your messages in a clutter‑free environment
  3. Our fans take action to support your brand
How WBEZ Sponsorship Works
Photo Credits: Sound Opinions and Guest Host Tom Hanks fills in for Peter Sagal on Wait Wait… Don't Tell Me! by Chicago Public Media